Pelé Sports have commissioned the abstract skills of British graffiti artist James Choules – aka SheOne - for a unique collaboration that infuses his bespoke style into a wearable work of art. Famed for his bold sweeping strokes and abstract lettering, the London-based street artist is the man behind Pelé Sports' first collaboration which will be launched in September.
Pelé Sports' reputation for innovation has been on a steady rise. The brand are now positioning themselves further away from the conventional methods of boot design, enlisting some outside help for the Pelé Sports Trinity 3E x SheOne.
James Choules, who adopts the alter-ego of SHEONE, is known for his bold expressive approach to image making. Billed as one of the the scenes 'leading cultural artists', his work is deeply rooted in the early eighties era of New York graffiti. He now brings his abstract style exclusively to the Pelé Sports Trinity 3E.
The Pelé Sports Trinity 3E x SheOne is unlike anything we've seen before. The collaboration brings SheOne's recognisable lines of bold strokes to the black and white upper design. The flowing style lends itself perfectly to the super-light Trinity 3E, providing a raw sense of street style and expression.
Artist collaborations are rare feature in the boot world, with PUMA being the only brand to stretch the cultural boundaries of traditional boot design. Works such as the Kehinde Wiley and Cedella Marley collaborations have created an intersect between sport and culture, with the football boot acting as the canvas.
For all of the boots features and technologies, the Pelé Sports Trinity 3E has always taken a minimalist approach to visuals. Now as part of their penchant for the different, the brand have once again bucked the trend of conventional boot design.
The Pelé Sports Trinity 3E has quickly become the brands headline silhouette, bringing to the game a technologically-advanced method of soccer shoe design. Following years of ergonomic research and footwork analysis, the 170g Trinity 3E is able to maximise a player's game and speed potential while training your muscles as you play.
An ultimate collectors item or the boldest boot on the pitch. However you want to play it, the Pelé Sports Trinity 3E x SheOne is available to pre order now for the suggested price of £160 GBP / $200 USD / €190 EURO for a full launch on September 15.
