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In celebration of Cristiano Ronaldo’s incredible year and tremendous achievements, Nike have created a special boot designed specifically for Ronaldo and given to him after he was awarded his third Ballon d’Or. He's doing alright isn't he?
Nike's theory behind the design is that gold was selected as the main color on the boot because gold is earned and for the first time in Nike history, micro-diamonds have been applied by hand to the CR7 logo of the boot.
The micro-diamonds are remnants from larger stones that are perfected by craftsmen. As the diamonds are refined and the details sharpened, tiny pieces are cut away, leaving micro-diamonds behind as evidence of work in progress. Nike's believe that the commitment to keep chipping away at something already impressive reminded their design team of Ronaldo’s work ethic. While many see Ronaldo as the best in the world, he sees room for improvement.
Ronado will wear his new signature Ballon d'Or boot this week when Real Madrid take on Atletico in the Copa del Rey. Thoughts? Drop your comments below.