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Once upon a time CR7 was merely the post code of Thornton Heath in Croydon, now it's a Ballon d'Or winning, marketing monster of a global brand. The dominant Nike/Ronaldo collaboration marches on with an off-pitch lifestyle collection to coincide with the release of the Mercurial Superfly IV football boots. Nike drop a selection of tidy threads that feature minimalist CR branding on an AW77 Crew top and League Polo shirts and a series of v-neck tees that pay reference to Ronaldo's Real Madrid and Portugal squad number.
Continuing the black/white/neo turquoise colour them the collection also includes a CR Saturday Jacket equipped for the terraces and a couple of sportswear tops, which again, pay tribute to that famous number seven. Ronaldo everywhere, there's no escaping it this week.
The full Nike CR7 clothing collection is available at selected online stockists including Pro-Direct Soccer. Any pieces catch your eye? Drop us a line in the comments.