Nike Redesign UK Headquarters - Football News

Nike's UK headquaters have been given a stylish new make-over thanks to creative agency Rosie Lee. All three floors of their London offices have been tranformed by a vibrant new look and feel. Using sustainable and reclaimed materials the office has been split into themed zones referenced by colours and heritage of products.
 

According to Rosie Lee's website Nike wanted to utilise its rich brand and product heritage to bring to life the company’s London headquarters. With over a decade of experience in creating and delivering Nike product campaigns and launch spaces, Rosie Lee were perfectly suited to lead the project.

Rosie Lee's concept divided the three floors of the office into distinct product and heritage areas, each with its own representative colour scheme, imagery and inspirational copy, whilst the reception area overtly references the iconic landmarks and symbols of London.



To execute the concept Rosie Lee brought in and art directed a team of London’s leading illustrators, artists and interior decorators. They also made use of campaign props from the Nike archive. To finish it all off, fixtures and furniture crafted from reclaimed wood introduced a softer look and feel to social areas.





Rosie Lee are one of the go to agency for all things Nike in the UK, most recently taking on the retail launch of the new England shirt featured here on SoccerBible a few weeks back. The stylish new workspace was hugely appreciated by Nike staff and has helped to further embed the positive, heritage-infused culture that has made the company such a success.





What do think of Rosie Lee's re-working of Nike's London Offices? Let us Know. Join the conversation online, on Twitter and on Facebook.