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This week the HyperVenom party continued well into the night at a private location in central London. As part of Nike's two day #londonknockout tournament that set out to find the deadliest players in the city, young footballers showed their skills in an enclosed football cage which left no room for error.
HyperVenom trio Danny Welbeck, Daniel Sturridge and Christian Benteke attended the event that that saw more than 200 young footballers bid for the title of most deadly striker in the capital. SoccerBible was on the guest list to share the action with you slightly less fortunate folks!
The building that looked down onto the small sided pitch, was tagged wall-to-wall with HyperVenom graffiti as a resident DJ supplied the beats prior to London based rapper Giggs performing the headline shot of the night. It really was as crazy as it sounds.
The new Nike Hypervenom that was launched earlier this summer was worn by Welbeck, Sturridge and Benteke, who each scored goals wearing the boot during last weekend’s opening Premier League games.
Attending the event alongside Premier League rivals Danny Welbeck and Christian Benteke, Liverpool and England striker Daniel Sturridge added: "As a striker, it's really important that my boots give me the control to get the ball, beat a man and get my shot away as quickly as possible. It felt brilliant to make a scoring start this season."
Stay tuned to SoccerBible for our full recap video from the London Knockout event. Like the look of it? Let us know what you think. Join the conversation online, on Twitter and on Facebook.